Your on-call tech lead.

A tech lead on your team, without the hire.

The tech decisions you’re making alone.

Which software to keep. Where your email and logins live. Whether to build something or buy it. Most business owners are forced to figure this stuff out on their own.

Tech management is a job of its own. In most small businesses, nobody has it.

Who owns this?

  • Whose name the domain is in
  • Who still has admin access
  • The spreadsheet everything depends on

A tech lead takes that job. You keep the final say.

What a tech lead does

Helps you decide. Which software to keep, cancel or replace. How email, logins and domains are set up. Whether to build or buy, and where AI fits. You get a straight answer and the reasoning behind it.
Builds what’s missing. When nothing off the shelf fits, you get your own tool, built around how your business already works. Have an idea? We build a working version and try it on real work. If it doesn’t help, it comes out and we try the next one.
Looks after it. It keeps running, and it changes as your business does.

How it starts

In the first month, we learn how your business runs and document it alongside our recommendations.

How your business runs

What you run on, and who controls it

Every account, tool and subscription, and whose name is on each one.

How the work actually moves

The processes that bring in money, as they really happen.

What could hurt you

The risks, ranked.

What it costs

What you spend on software, and what’s going to waste.

What to do about it

Every recommendation, sorted.

  • Fix now
  • Next 90 days
  • Leave alone
  • Don’t build

An outside vendor, or a member of your team

An outside vendorA member of your team
Waits for you to notice the problem.Notices it first.
Learns your business on your dime, every project.Already knows it, and keeps the write-up current.
Leaves after launch.Is still there when something breaks.
Sells you their product.Is paid only by you.
Gives you options.Recommends one and tells you why. You keep the final say.
Hears about decisions afterward.Is in the room when they’re made.

The goal is to cut waste, so more of your money stays in your business.

AI in your business, set up safely.

We help you decide where AI fits, set it up so your information stays protected, and build it into the work you already do.

Your team, using it well

The right AI tools on accounts your business owns, a short written policy for what information goes into them, and help getting your team comfortable using them.

Built into the work

Tools that each do one job, like sorting an inbox, reading one kind of request or drafting a report. Your team handles the parts that need a person.

How it stays secure

  • Accounts in your business’s name
  • Settings that keep your information out of AI training
  • Each tool reaches only what its job needs
  • Every run leaves a record you can read

A person approves anything that goes out, changes your records or spends money.

Case study

What does a tech lead do for a concrete contractor?

Situation
DH Construction & Concrete came to us about a website. Their email ran on a different domain from the business, and they had no way to track leads.
What we did
Looked at the whole setup first. The email was a decision: move it onto their own domain. Then we worked through how they take leads and quotes, built what that called for, and stayed on to look after it.
Read the case study →
  • Email moved onto their own domain.
  • How leads and quotes come in, worked through first.
  • A lead tracker built around how they work.
  • A new website.
  • Ongoing care.

Who you get

One tech lead, the same person every time, who learns your business before recommending anything.

That’s Jordan.

You set the priorities. He does the work.

He talks to your staff first, and explains his reasoning in plain words.

You deal with him directly. He’s part of your team, working with your success in mind the whole time.

Questions

How is this different from hiring someone?

You get someone who works for you, without the cost or headache of hiring in-house. It’s one monthly fee, agreed up front, and it’s always significantly cheaper than a full-time hire.

Can a new website be part of this?

Yes. Your website is handled like the rest of your tech: your tech lead builds it, then keeps looking after it.

Do we have to know what we want first?

Most owners start with what’s getting in the way. Working out what you need is the first part of the job.

Who fixes it when it breaks?

The same tech lead who built it. Jordan’s still on your team, so when something breaks, he fixes it, and when the way you work changes, the tool changes with it.

What if the problem is our process, not our software?

Then we’ll tell you. Before we automate a step, we ask whether it needs to exist.

Who owns what you build?

You do. We run it for you while we work together, and it stays yours if you decide to part ways with us. How it works is written down in plain language, so whoever picks it up next can carry on.

Who’s this for?

Owner-run businesses of about 5 to 50 people: real work coming in, nobody in-house to handle the tech, and an owner paying for a pile of software while still doing too much by hand.

What’s the tech question you keep putting off?

Tell us how your business runs and what’s eating the week. We’ll tell you where we’d start.